In my SEO Basics series, I cover some things every small business owner needs to do to their website whether you host on Shopify, Squarespace, WordPress or another platform. This article is SEO Basics: How to get Backlinks (the easy way). Backlinks, which are links from another website to yours, are key for ranking in Google’s Search engine rankings. Why? They create authority – somebody ELSE thought highly enough of you to link to your site. That makes sense, right?…