Planning marketing activities using Google Calendar makes smart sense. You can also collaborate with others by adding them. This quick video tip includes a how to create a collaborative Google calendar to plan marketing events.
Why plan marketing activities on a calendar? Most people have way too much on their to-do list to get it all done. Putting it on a calendar, forces you to be realistic about what you can get done – and it also keeps you on track. This is critical, as marketing is an action game – the more actions you take, the better it works.
If you’re looking for more articles on planning tools, check out Staying Organized with your Marketing Efforts.