I just deleted 95% of my email marketing list!

I just deleted 95% of my marketing email list. What?? I wanted to start with a cleaner list, with emails only from the last 3 years and in my case, only those that I knew who they were. Now, in…

I just deleted 95% of my marketing email list. What?? I wanted to start with a cleaner list, with emails only from the last 3 years and in my case, only those that I knew who they were. Now, in…

About fifteen years ago, we started a side hustle for our business. I’ve been in the marketing / design / advertising and then web development business since 1987. I’ve had sidehustles to my job for decades. But having a side…

It’s 2025, Meta has just announced AI bots, and removal of content moderation with “expect more harmful content” as an explicit warning from Zuck. WTH! What should businesses do NOW? Meta owns Instagram, Threads, Facebook, Messenger. These are all platforms…
See this post below? Replace the words YouTube with Pinterest and show it to me within 2 minutes of each other. I’ll be suspicious, and you should be too. Are all the new AI accounts going to destroy social media?…
I’ve spent the entire summer and part of the spring, working overtime on LearnDash with two clients. I’ll share some neat new things we developed for them, some how-to tips and an overall deep dive into LearnDash. This article is…
EVERYONE HAS A MISSION. Our mission is collaborating in our client’s success and igniting their passion. A client’s web presence is the hub of their marketing operations, but it’s just one piece of a larger strategy. Our goal is to…
I’ve long made it a mission to support small businesses in my community and the February edition of that is the first time I’ve made a conscious effort to document that. Let’s see how I did: My kids both needed…

Recently, more clients have wanted to use advertising to promote their businesses. And there’s confusion over what kind of advertising they should do. In simple terms, there are two models – search advertising (on Google, exclusively) and display advertising (everything…

I get this question asked in a couple of online groups at least once per week (maybe more), so I thought I’d answer it in a blog post. What does a basic website cost? Basic would be described as an…