Blogging can provide businesses with opportunities and build leads. Most people believe that blogs are ineffective because they are mostly “journalizing.” But what they don’t know is that blogs can be very valuable in SEO and in marketing. Blogs can…
Social Media Marketing With Your Customers During A Natural Disaster Communicating with your customers who may be experiencing a disaster is a delicate balance between understanding that some customers will be seriously affected by the disaster, and many others will…
Sales leads for your E-commerce businessE-commerce success depends on attracting more visitors to your site, converting more of them to leads and nurturing them to become customers. Converting a visitor into a lead is actually a very simple process referred to as lead…
Tonight, I’m blogging from an ice arena. I’ve blogged from dance studios, by the beach, from the pool, from a bar. I’ve crafted social media posts from my front porch, from the pool, from the living room, from my basement,…
Today, we tried using Lumen5 to automatically convert blog posts to videos An e-mail floated across our desks this morning from Social Media Examiner exploring the beta Lumen5 blog-to-video creation tool. So we signed up for it and gave it…
How to increase lead generation by using video blogs Everyone knows that in order to make money and generate revenue, a business needs to acquire customers and convince people to purchase their product or services. At some point in time…
There are so many wonderful open source tools that help clients do a better job on their own marketing: from collaboration (Google Drive, custom calendars shared with clients on Google Calendar) and project management to content management on web sites,…
What is content marketing success? It’s creating great content that inspires, educates and motivates your customers to take action. Whether you’d like them to try a new product, learn how to use the products they have already purchased, or be…
A blog should provide the right answers to buyer’s questions. Pictures and videos are a great way to visually express what you are writing about. When deciding on what pictures or videos to use in your blog, the most important…