I GOT SOME PRESS! HOW SHOULD I PROMOTE IT TO MY AUDIENCE?
When our clients garner attention from the media, the first reaction (after excitement), is “how do I best take advantage of this press for my business?” If the press is favorable, you can take advantage of it! Press is good! If it’s negative, please contact our office and we’ll put you in touch with a few of our PR professional friends who manage crisis communications. 1) Press creates awareness People who might not know about your business, product or service…